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November 10, 2009

The Golden Age of Video - By Ricardo Autobahn

Great little montage video. Enjoy.

11:19pm | URL: http://www.naidle.com/post/240046093/the-golden-age-of-video-by-ricardo-autobahn

Mathemagic to the extreme!

Arthur Benjamin considers himself a “mathemagician” due to his love of magic and math. The latter will be more obvious in the video below. He makes rainman look like George Bush.

Thank you again TED.

10:56pm | URL: http://www.naidle.com/post/240028709/mathemagic-to-the-extreme

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October 27, 2009

Vodafone Symphonia

I love this kind of stuff. Great direction.

Somewhat reminds me of the Honda “The Cog” Ad years back.

9:56pm | URL: http://www.naidle.com/post/225608449/vodafone-symphonia

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October 23, 2009

CSI Sucks But You Suck More For Watching It.

If you like shows that are repetitive, unrealistic and filled with bad actors you’ll love CSI. Then again when I look at their ratings you probably are a fan (have you no shame?)…

Anyway, I always found it funny how in detective shows always find a way to gather important clues from photographs in ways that make my head hurt. Well here are a couple spoofs. Enjoy.

CSI sucks

6:22pm | URL: http://www.naidle.com/post/221399340/csi-sucks-but-you-suck-more-for-watching-it

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How to Shoot an Anvil 200 Feet in the Air

Why do I have this feeling like someone has tried this and died? In either case, check it out!

6:11pm | URL: http://www.naidle.com/post/221391362/how-to-shoot-an-anvil-200-feet-in-the-air

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September 29, 2009

Steve Ballmer, YouTube Loves You

Just to continue the shit-parade on Microsoft, I thought I’d share a few great YouTube videos of Steve Ballmer, CEO of ~~Crazyville~~ Microsoft. For those of you who haven’t been lucky enough to witness him in action, get your popcorn ready:

Ah-Yeah, Developers remix! Never has it been so cool to program. Let’s party like it’s 01101010101110.

Now, let’s Domo-Kun that bad boy:

1:30pm | URL: http://www.naidle.com/post/200337073/steve-ballmer-youtube-loves-you

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September 24, 2009

Does your cat look like Hitler?

cats-that-looks-like-hitler

The internet is becoming really, really niche. Want proof? Check out CatsThatLookLikeHitler.com

From their site:

“Does your cat look like Adolf Hitler? Do you wake up in a cold sweat every night wondering if he’s going to up and invade Poland? Does he keep putting his right paw in the air while making a noise that sounds suspiciously like “Sieg Miaow”? If so, this is the website for you.”

I’m just waiting for a meme video of Brad Pitt from Inglorious Basterds.

Now if you’ll excuse me, I’m on the look out for Nazi cats. I WANT MY SCALPS!

12:12pm | URL: http://www.naidle.com/post/195985835/does-your-cat-look-like-hitler

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September 22, 2009

Why does Microsoft suck at everything?

I shouldn’t be all that surprised to see Microsoft suck at something but please tell me how a director missed that rather obvious stove clock in the background? The actors managed to produce a 6 minute video in an hour-and-a-half. Bravo. They also managed to bend space/time to get the right takes.

Its as human-like as a robot wearing a potato sack… PARTY!

P.S. Vista sucks.

3:57pm | URL: http://www.naidle.com/post/194494323/why-does-microsoft-suck-at-everything

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August 18, 2009

Top 3 Door Fails

#3 - Oops. No glass.

#2 - Like a moth to the sun…

#1 - Full steam ahead!

12:08pm | URL: http://www.naidle.com/post/165884295/top-3-door-fails

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August 12, 2009

Pringles Asks Agency to Prove Ads Work

It had to be a tough pill for ad agency Grey Global to swallow. No more billable hours. Instead the proof better be in the pudding… potato pudding.

According to Bloomberg.com: “Instead of being paid for hours clocked devising promotions for rice potato chips or crispy cracker sticks, Grey earns an undisclosed fee upfront and add-on payments for sales and market share gains.”

It also sounds like P&G and Coca Cola want to do something similar moving forward. Is this good or bad for the Ad industry? My answer: Yes.

The good news? It forces advertising agencies to develop campaigns that generate return on investment. The bad news? Cat fights. Lots of them.

Before, marketers held the final say on what went out the door. It was their brand and money on the line so they held all the cards. But what happens now? If agencies are just as financially responsible for the success of a campaign then who should make the final decision? Being part of a few pitches in my career it’s safe to say that the #1 idea of the agency almost never aligns with the #1 idea preferred by the marketing people. Murphy’s Law perhaps?

In the end it’s a good thing if it forces marketing and agency people to be more accountable while working together to come with a communications that illicit a response.

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